
Shopify
StoreLab
The Shopify growth service for fashion & beauty SMEs
7.5
WAP ScoreA UK managed service that turns Shopify stores into white-label native iOS/Android apps, bundled with Meta ads management and one-to-one ecommerce coaching, aimed at fashion, jewellery and beauty SMEs.
- App type
- No-code app builder
- Delivery
- Assisted
- From
- $499/mo ($$)
- Headquarters
- Horsham, West Sussex, United Kingdom
- Founded
- 2020
Good to know
- ·Bundled growth service, not a pure app builder: three offerings - mobile app, Meta ads management, and one-to-one ecommerce 'Accelerator' business coaching
- ·Founded 2020 by Campbell Paton (CEO) and Sam Beedell (CTO); UK company registration no. 16664633
- ·Targets Shopify SMEs in fashion, jewellery and health & beauty, segmented by online revenue (<£/$200k vs. higher)
- ·Finalist at 2023 Growing Business Awards (Customer Experience & Loyalty) and British Business Excellence Awards
- ·White-label native apps: no StoreLab branding on the merchant's published app
Features
- White-label native iOS & Android app
- No-code app designer (mirrors Shopify setup)
- Done-for-you app build & management (higher tier)
- Instant, scheduled & abandoned-cart push notifications
- Unlimited push notifications
- Preview app for live design changes
- Website banner to drive app downloads
- Launch marketing assets
- App analytics (standard / advanced by tier)
- Dedicated account manager
- Meta ads management (add-on)
- One-to-one ecommerce coaching (Accelerator Program)
Tech details
Native iOS & Android apps (in-house iOS/Android developers). No-code merchant app designer plus done-for-you build on higher tier.
Integrations
- Klaviyo
- Yotpo
- Smile.io
- Stamped
- Reviews.io
- Loyalty Lion
- Route
- Zapiet
Platforms supported (1)
Pricing
Guided
$499/month
- ·From $499/mo (site pricing page); for businesses up to £/$200k annual online revenue
- ·Fully designed mobile app
- ·Instant, scheduled & abandoned-cart push notifications
- ·Website banner + launch marketing assets
- ·Standard integrations & standard app analytics
- ·Monthly expert guidance
- ·Requires Apple Developer ($99/yr) + Google Play ($25 one-time) accounts
Professional
$999/month
- ·From $999/mo (site pricing page); for businesses over £/$200k annual online revenue
- ·Everything in Guided plus premium integrations & advanced analytics
- ·Complete app management by in-house experts
- ·Expert push-notification management
- ·Monthly in-depth reporting
Meta Ads (add-on / standalone)
$750/month
- ·From $750/mo as an add-on (from $500/mo cited elsewhere as standalone)
- ·Dedicated performance marketing expert
- ·In-depth monthly reporting
Pricing accurate as of publication — always confirm current pricing with the provider.
What reviewers say
Bottom line
Best for: Small Shopify fashion, jewellery and beauty brands that want a done-for-you native app plus hands-on Meta ads and coaching, rather than a self-serve builder.